RESUMÉ

AWARDS

International Design Award  |  Silver – Books
Halstead Grant Reveal

EDUCATION

Arizona State University
Bachelor of Arts in Digital Culture

DESIGN SKILLS

Logos & Corporate Identity
Web Design
Packaging & Label Design
Photography
Photo Retouching & Manipulation
3D Rendering & Mockups
Videography
Storyboarding
Model Making

WORK EXPERIENCE

Sr. Graphic Designer, Photographer, & Content Creator | 2015-2023

Halstead Bead Inc.
Responsible for designing the annual 200+ page product catalog, ads, social media graphics, logos, emails, and more. Lead photographer and videographer.

  • Managed the video & photography production of the marketing team
  • Developed content management strategy for Halstead’s thousands of photos 
  • Researched, planned, and produced the Jewelry Business Forum, attracting thousands of attendees
  • Implemented interactive ads on website and blog that increased CTR & sales 
  • Revamped & modernized brand identity and developed brand guidelines 
  • Led the redesign of company’s e-commerce website, resulting in an increase in global website traffic and conversions
  • Redesigned print & digital catalogs – which inculded thousands of products – and fixed work files, streamlining file production by 50%

Photographer & Designer | 2013-Present

Artemis Studios Photography
Owner, photographer, videographer, and graphic designer.

  • Created logo, branding, marketing materials, & website
  • Researched & implemented best SEO practices, greatly increasing the website’s search rankings within a few months
  • Photography has been published multiple times in industry magazines
  • Created a niche market with clients traveling across the state for services
  • Has been invited to create and present webinars at several online conferences

Search & Rescue/Design Volunteer | 2019-Present

Search Dog Unit, Yavapai County Search & Rescue Team
Graphic designer, photographer, dog handler

Graphic/Web Designer | 2018-2019

SCI Creations
Provided graphic and web design assistance

  • Created user interfaces, user experiences, and wireframes to ensure websites met customer needs
  • Conceptualized and created unique logos, ebooks, and social media graphics
  • Designed several advertising campaigns that resulted in an increased CTR

Founding Overlord | 2011-2012

Digital Culture Underground, ASU
Helped to cofound and run the Digital Culture Underground (DCU), a student organization for the Digital Culture program at Arizona State University. The DCU was created to offer students of the brand new Digital Culture program, as well as those who were interested, a place to gather, share ideas, and critique projects.

  • Increased student participation and collaboration with workshops and contests through the DCU
  • Helped to resolve problems and issues by acting as a student/teacher liaison

TECHNICAL SKILLS

Graphic Design

Programs

  • Adobe Creative Suite
    • Photoshop
    • Illustrator
    • InDesign
    • Acrobat
    • XD
  • Canva
  • Figma

3D Design

  • Blender
  • Rhino
  • 3D Studio Max
  • AutoCAD
  • Revit
  • Maya

Fabrication

  • Prototyping
  • Laser Cutting
  • 3D Printing
  • Construction

Programming

  • Processing
  • Arduino
  • Max/MSP
  • HTML/CSS

Other

  • Business
    • Microsoft Office
    • Klaviyo
    • Znode
    • Trello
    • Slack
  • WordPress
  • Photography
    • Product
    • Lifestyle
    • Pet
    • Portrait
    • Cosplay
  • Videography
    • Tutorial
    • Product
    • Social Media
    • Live
    • Webinars
    • Programs
      • Premiere Pro
      • After Effects
  • Social Media
    • Facebook
    • Instagram
    • TikTok
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Thank you MDM Admission Committee for considering my application.

© 2024 Janelle Hinesley. All Rights Reserved.